Certifying the biodiversity conservation
To certify the protocol “Biodiversity Friend” the WBA stipulated an agreement with CSQA Certificazioni one of the most important agri-food certifying body in Italy. In 2014 WBA Project Ltd took over the management of Biodiversity Friend for WBA and stipulated a new triennal agreement with CSQA Certificazioni. To guarantee the independence and protect all affected parties, the Certification Committee includes all the stakeholders of the food chain, from the farmers to the consumers, which have a determining role in the final decisions. CSQA Certificazioni is audited by: Accredia, the Italian National Accreditation Body.
The certification is the act through which an independent organization declares the conformity of a company/product/service with a specific technical standard. The certification has essentially the goal to valorize:
- the products that can offer outstanding features for the consumer;
- the management models of the companies (it’s the case of the management system certifications).
NelIn the specific case of the protocol Biodiversity Friend the certification issued by the accredited body is the prerequisite for the release of the brand on the product.
In order to ensure maximum transparency to consumers and guarantee to the farms certified Biodiversity Friend the possibility to qualify as such on the distribution market, WBA makes available to all users the Biodiversity Friend Register, formed by two sections: